Theme Spotlight: Rainier
We’ve been a little quiet on the Tumblr front. After Readymade, we decided that the next round of themes would involve a different approach, and provide a different experience. We wanted, as our main muggle Liam noted, to make something that “inspires a sense of play”—something you’d want to spend a Saturday morning with.
Rainier is the first of three projects to come from this creative reset. We blew up our normal process and started over completely, diving headfirst into the smallest, most atomic levels of detail and structure. We spent hours tuning Rainier’s typography, fussing over minutiae, and had a great time doing it.
The result is a stunning, elegant, and vibrantly flexible blog with brand new features and functions. Even Rainier’s mobile experience is snappier and more responsive than ever, and topped off with an incredibly cool video-capable header. Pick up Rainier for only $49 today